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Producing Animation offers a clear overview of this exciting industry, and a
comprehensive guide to the process of developing a project from conception to final delivery.
Written from the perspective of a producer, this book presents the nuts-and-bolts of
how a project is created in addition to describing the role of the producer at each phase.
Answers are provided to many of the most commonly asked questions about animation,
ranging from how to enter the business to the average cost and schedule for a prime-time
animated series. Observations from a wide range of industry professionals including; studio
heads, creators, directors, producers, writers and members of the production crew, give the
reader insight into what it takes to be a successful producer in this business. The authors'
personal anecdotes at key process checkpoints relay firsthand experience, illustrating some
of the pitfalls a producer must learn to circumvent. Detailed information on preparing a thorough
production plan including the budget, schedule, and crew plan can also be found in this book.
Students, aspiring producers, investors, television and studio executives, artists, film line
producers wishing to branch into animation, and legal advisors will find Producing
Animation an invaluable tool. The chapters specifically geared to the pre-production,
production and postproduction processes offers animation producers a wealth of practical
advice. Numerous illustrations outline the different steps of production. Forms the authors
have devised to help streamline the process provide a valuable resource.
In the subsequent years following the publication of Producing Animation, it has been
re-printed three times in as many years. It is currently used as a text book at several
colleges, and continues to be adopted by others. Additionally, it has been translated and
published in Korea.
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